Gold Awards: Electric Guitars
6th Jan 2010 | 11:01
Guitarist magazine introduced the prestigious Gold Award back in 2001 to celebrate truly outstanding gear that achieves five stars in each of our ratings categories of Build Quailty, Features, Sound and Value For Money. It's a rare honour – here's the full review of the latest electric guitar to earn it.
Image: The Classic Player '50s Strat in Shoreline gold, and Sonic Blue '60s cousin
Fender Classic Player '50s & '60s Stratocasters
The Custom Shop lends its magic to improve still further the range of Mexican-made Classic Strats… by Simon Bradley
Review originally appeared in Guitarist 287, March 2007, p92
Our feature on Fender's Custom Shop in issue 273 proved once and for all that the facility produces some of the most desirable guitars available, and even though it would seem that the designs are only limited by imagination, it's often the beautiful recreations of speciﬁc guitars from the ﬁfties and sixties that attract the highest levels of acclaim.
The Custom Shop employs a small number of masterbuilders to apply their stratospheric skills to not only a selection of limited run guitars, but continuing output of Tribute models and custom-ordered one-offs. Stock and Custom Teambuilt guitars are pretty special in their own right, but to run your hands over a Masterbuilt guitar is an almost religious experience, and that's the idea behind the new range of Classic Player Strats.
Settling within the Mexican-built Classic Series, these guitars beneﬁt from having been overseen by no less than two masterbuilders: Dennis Galuszka, who designed the '50s Strat, and Greg Fessler, responsible for the '60s model. We spoke to Justin Norvell, Fender's marketing manager for electric guitars and basses, to begin the story. "Around the time I became the Fender marketing manager, senior masterbuilder Chris Fleming had been helping out with some general processes at our Ensenada factory, and was amazed at how impressive that facility had become, how knowledgeable the staff were, and what they were capable of." He tells us. "He ended up designing a guitar that he brought to me as a possible 'Factory Special Run' and from that spark we decided a small special run would be short shrift for such a great concept, and that it should be ﬂeshed out into an actual line of instruments."
What's Jason's opinion of what the Custom Shop brings to these affordable instruments? "When you buy a Custom Shop instrument, you are getting two things: the 'head' – the builder's expertise and knowledge, and the 'hands' – the actual building," he explains. "With these Classic Player instruments, you are getting the 'head', but it didn't stop there: this wasn't just a list of ingredients and components that was facelessly furnished to the factory to be built. The masterbuilders went down there and showed the people who would be building these instruments how to do things their way: ﬁnishing the custom shaped necks, softening some of the blends, and so on. It was a true collaboration from start to ﬁnish." Although the question of exactly what the Custom Shop team brought to Ensenada has to be asked, Fleming is understandably reticent in spilling too many beans.
"I interfaced with the Mexico team to develop a 'thin skin' polyester ﬁnish," he says, "as well as working with the production crew to reﬁne sanding of the body contours as well as transitions on the neck and ﬁngerboard edges. We worked on this project for approximately a year from conception to the ﬁrst production run."
What are the basic differences between these guitars and the standard Classic Strats? "Just the addition of a more modern playability within the vintage aesthetic," explains Justin. "The two-point vintage bridge has previously never been available outside the Custom Shop. Other features include reﬁned contours and blending, ﬂatter radii, bigger frets, and custom colours and electronics. It's basically like one of those makeover TV shows, where the experts come in and reﬁne things."
The Custom electronics mentioned here refer to the '50s Strat, which, inposition four on the otherwise standard ﬁve-way, combines the neck pickup with the bridge. Dennis Galuszka, the masterbuilder behind the '50s Strat, outlines this and other improvements."Coming up with anything new and inventive to do within the parametersof the Stratocaster is a challenge that surprises me every time we at Fender do it," he says with a smile. "With the Classic Player I wanted to incorporate the better parts of a Stratocaster, both old and new. Staying within the '50s vibe I kept the Kluson-style tuners that actually lock to ensure that the newer two-point tremolo will stay in tune with heavy-handed tremolo work. Vintage steel saddles were installed to maintain crystal clarity in the notes and keep all the attack, and the ﬁve-way switch has a new voice by allowing the neck and bridge pickups to be used together."
Although difﬁcult to appreciate in print, there is a genuine Custom Shop vibe to these two guitars – not least thanks to the ﬁnishes the team have used. Aside from the two examples here, both the '50s and '60s Strat are only otherwise available with a sunburst ﬁnish and we do applaud the resistance of the temptation to offer the usual rainbow of hues. "We wanted to go with true vintage colours, and throw in some Custom Shop colours made especially for this run of instruments," Justin states.
The Sonic Blue ﬁnish's combination with a wholly authentic mint greenscratchplate and aged knobs and pickup covers adds to the vibe of the '60s Strat. In addition, the Shoreline gold ﬁnish of the '50s guitar is gorgeous and faultlessly applied. In addition to the range of cosmeticand spec concerns, the two guitars also offer different neck proﬁles and,therefore, playing experiences. The '50s Strat has a soft 'V' proﬁle alongside a 9.5-inch radius and, if we had to state which guitar we preferred in this scenario it'd be this model. Even though the '60s possesses a shallow 'C' shape with a ﬂatter 12-inch radius, we found we'd reach for the '50s Strat each time. It's all about personal inclinations, of course, and needless to say both are ﬁnished ﬂawlessly.
As well as the differences in switching, the '60s Strat is loaded with a trio of slightly hotter Custom '69 single-coils while the '50s features American Vintage pickups complete with another authentic touch: bevelled polepieces. The '50s Strat is, therefore, a much mellower proposition. And with a touch of warming gain all ﬁve settings offer tones that are perfect combinations of crystal edges with genuinely toneful centres: as usual the further towards the neck you go, the smoother proceedings become. Andthe fourth position? It's a smoother, fatter version of a Telecaster's central selection: very useable and a nice surprise too.
Texas springs to mind when plugging in the '60s Strat, as you can revel in the higher output and associated increased aggression within the performance. We might personally prefer the proﬁle of the neck of the '50s Strat, but the '60s version still offers a top-quality playing performance and it's pretty obvious to us that the magic touch of the Custom Shop masterbuilders has been efﬁciently transferred here.
If, like us, you occasionally ﬁnd yourself unable to see the wood for the trees when perusing the glut of Stratocasters made by Fender these days, the introduction of these two Classic Players has simpliﬁed the choice of a new guitar at a stroke. For us, the price of £499 offers an almost unprecedented value and, in these days of increasing bills in all walks of life, that's a blessing.
The inﬂuence of the Custom Shop team is apparent even before you plugeither in and, as we've said, it's difﬁcult to get across just how good theseStrats are. If you thought that the variations on the classic Leo-designed theme were becoming a tad tired, they prove otherwise. If you've always hankered after a Custom Shop vintage-styled Strat but couldn't consider the likely four-ﬁgure price tag, then either of these should go straight to the top of your shopping list: they really are that good.
'50s CLASSIC PLAYER Fender Custom Shop '56 Stratocaster from £1,999
Fender US Vintage '57 Stratocaster from £1,299
Blade Texas Vintage 57 £599
The price of the '56 Strat is lower than you'd expect considering the sheer quality. The US Vintage '57 Strat is one of Fender's all-time best sellers, and the authenticity is second to none, while the Blade's playability is something to write home about too.
FENDER CLASSIC PLAYER '50S STRATOCASTER
PRICE: £499 (inc deluxe gig-bag)
TYPE: Solidbody electric
NECK: Maple, bolt-on
SCALE LENGTH:648mm (25.5-inch)
NUT/WIDTH: Whiteplastic, 42mm
FINGERBOARD: Maple,241mm radius (9.5-inch)
FRETS: 21, mediumjumbo
HARDWARE: Two-point vintage-style vibrato,Gotoh vintage-style locking tuners, all chrome
STRING SPACING,BRIDGE: 52mm
ELECTRICS: ThreeFender US Vintage singlecoils, ﬁve-way lever,volume and two tones
RANGE OPTIONS: Non-Custom Shop designs include the Classic '50s and '60s Strats at £499, while the Classic '70s Strats start at £599. The Custom Classic Strats, begin at £1,649. The Classic Player Baja Telecaster is £499
LEFT-HANDERS: Not yet
FINISHES: Shoreline gold (as reviewed),two-tone sunburst
Fender GBI01342 331700
'50s CLASSIC PLAYER TEST RESULTS
WE LIKED Great tones, vibe and feel
WE DISLIKED Genuinely nothing